When you start an online business, one of the important things is to promote by writing online advertisements. Promotion can be online or offline. In online, how to promote various. Both those that use paid and non-paid advertising. Now, when you write ads, your ability to copywriting or writing advertisements becomes very important. It’s because it determines whether your ad will be clicked or not. Meanwhile, if you want to try geofencing advertisement service but you worry about its price, we recommend you to check geofencing costs as soon as you can.
Title and content are both vital points in online advertising. The first one sees the title. Next, look at the contents to further convince them that the ad is what they really want. Therefore, the title and content must be solid.
Ideally, the ad writing tips below are used for PPC (pay per click) ads that consider keywords, such as Adwords. But it would not hurt if used for online advertising in general. The tips are as below:
Choose keywords. In the ad, enter the word that you suspect is the most sought after target of your ad.
Make some title designs. Suppose you choose “delicious coffee”, then try making it in several versions of the title. For example “Do You Want Delicious Coffee?”; “Looking for a delicious coffee?”, “This is your favorite coffee!” And others.
Enter the number of users. Still regarding the title, as an alternative, you can create a title that mentions the number of users of the product.
Strengthen in Content. After the title, you write the contents of your ad. In content, you reinforce the message you want to convey. Strengthen it by displaying the advantages or strengths of your product.
Avoid abbreviating. For example, you will advertise Business Formula. Avoid writing FB, it’s better to directly write Business Formula. Why? Because visitors who click on it can be mistaken. He thought FB was Facebook. If so, they might click on the unexpected. So it is very possible they immediately close the ad that they just clicked. So, it’s better to directly write the full name of the product.